Event Dates and Venue:

Balai Kartini (Oct 21-22, 2014)

The Case:

Microsoft Indonesia needs to find a way to showcase its products and solutions to existing and potential customers, and demonstrate how Microsoft current and future technologies help customers to stay at the forefront of their respective industries.

The Challenge:

Amidst tough competition from other technology companies, Microsoft needs to stay connected and relevant to its customers; showing the greatness of the Microsoft brand as well as the Microsoft technology and services portfolio without seemingly arrogant.

The Solution:

Bring TechDays, an internationally-recognized tech event, to Indonesia

Create a 2-days conference, exhibition and immersion classes with over 40 tracks session presenting fresh topics to connect, refresh and update over 2,000 attendees of IT professionals and developers.

The Result: